Total Deutschland summer campaign #DerSommerWirdLustig.

Kai Wermer
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To celebrate the cinema release of Minions, Total Deutschland and Uhura ran a photo contest under the hashtag #DerSommerWirdLustig. On the fully-responsive campaign page, Minions and Total fans can submit photos on a variety of social platforms and win great prizes. Germany’s beaches and fan photos can be seen on a social wall in real-time during the action.

Go to the TOTAL Deutschland Facebook profile:  www.facebook.de/total
Go direct to the social wall: totaltankstelle.de/sommer

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